Loading
April 7 2022

Amsterdam to host Europe’s first metaverse festival, MET AMS, aiming to make the metaverse accessible to everyone

New metaverse festival MET AMS is the first of its kind and combines a substantive conference for professionals with a range of cultural side events and evening entertainment for a diverse audience. During the four-day conference, professionals from the marketing, tech and crypto industry, as well as artists, musicians and fashion designers from the art and culture sectors, can attend networking events and participate in workshops. In addition, art routes, concerts and immersive installations make the subject of metaverse tangible and accessible to a wider audience.

Peter Meere Co-Founder of MET AMS: “Developments within Web3 are moving at a fast pace. Outside of Europe, there are many events and conferences that deal with the subject of the Metaverse. We want to ensure that Europe doesn’t lag behind. MET AMS is there to keep Europe informed and ahead of developments within tech, the metaverse, NFTs, and Web3.”

The metaverse through a cultural lens
MET AMS is the first metaverse festival in Europe that looks at the metaverse through a cultural lens. Metaverse events often attract tech enthusiasts, crypto fanatics and web3 enthusiasts, but MET AMS provides a broader audience with insight into what the metaverse means for topics such as art, music, fashion, and sustainability. The festival introduces visitors to various aspects of the metaverse. From how NFTs impact culture, education, and healthcare to other important topics such as diversity, inclusiveness, and privacy in this new Web3 era. The festival will bring the groundbreaking Web3 and metaverse technologies to life in a special way, allowing visitors to experience this new digital world for themselves firsthand.

Edmund Howard Co-Founder of MET AMS about the event: “There are many blockchain, tech and crypto events that are interesting for a limited number of people. The metaverse and everything that comes with it will have an impact on everyone’s lives in the future. That is why we’ve organized MET AMS and created an event that appeals to the masses.”

Immersive experiences
Brands, musicians and artists can show their own take of the metaverse through immersive experiences that they design and showcase themselves. These will include digital art exhibitions, light shows, virtual, -and augmented reality experiences that broaden the view of visitors and sharpen their senses. Rik Woldring Co-Founder of MET AMS about the event: “MET AMS offers young talents from the art, music, and tech world a stage. They can showcase their work and network to create great experiences with the most dynamic and innovative brands in this space.”

© HAPE

© HAPE

Regular and legendary tickets
Regular and legendary tickets are now available via www.met-ams.xyz. The tickets give you varying access to exclusive parts of the event, including the opening event and other networking events. After scanning at the entrance, visitors will be able to collect their NFT. To make this possible, MET AMS has partnered with GUTS who specialize in ticketing on the blockchain. Various highly acclaimed international and local artists will create the artwork for the NFTs. What the NFTs will look like will be revealed during the festival. During the festival there will be special NFT drops of which the proceeds will go to charity.

First names announced
Several brands, professionals and thought leaders from the tech, Metaverse, web3 and creative industry will help shape the first edition of MET AMS with their expertise and inspirational knowledge. Metaverse world The Sandbox, and NFT projects such as Boss Beauties, HAPE, and Cyberkongz will participate in the program. As well as thought leaders Zeneca and Krys Burnette and artists such as Reuben Wu, Laya Mathikshara, and Rik Oostenbroek will be present. Head over to the MET AMS website for more information and tickets.